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The biggest mistake I see brand new article marketers & internet marketers make is to assume they know what their ideal client wants.

I see even experienced people making this mistake. People will spend weeks, months & sometimes years developing a product only to discover that they were the only person that wanted it.

If you would like to do better than 95% of the article marketers & internet marketers online, all you have to do is consistently ask just 2 questions -

1. What is your most important question about (fill in the blank)? - Do not assume you know the answer. Even if you’re a deep expert in your field. Even if you’re one of your own ideal clients. Ask them.

The asking can take many forms - what’s your biggest struggle with? - what’s your most burning question about? - what do you most want to know about?

You will gain valuable information from your list with these questions. There is more. Then when you provide answers to these questions & create products that answer these questions & solve these problems, you’ll look brilliant in the eyes of your customers.

In the words of Chicken Soup for the Soul co-author Mark Victor Hansen - “You have to A-S-K to G-E-T.”

After you have discovered what it’s your customers & list members want to know, the next question to ask is

2. How would you most like this information delivered? - Just like you should not assume you know what your customers want to know, you also should not assume you know how they want it delivered.

Ask them & give them choices. Do they most want it in written form or in audio form? If in audio form, do they most want it in a CD or an mp3 or an 8-track tape? Just kidding - wanted to see if you were paying attention!

So ask what they want to know & how they want it delivered. Then give it to them.

And with your permission, I had like to offer you free access to two of my Article Writing Templates You can download them by going to http://www.TheArticleGuy.com/bonustemplates.htm

Would you like to get in on our free weekly Article Guy TeleSeminars? Visit http://www.TheArticleGuyTeleSeminars.com to get started today!

From Jeff Herring - The Article Guy & GreatArticleMarketing.com

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