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As the advertiser you must wondering where all the ads was coming from? The answer is very simple, they’re all from Google AdWords. Clear? If you have ever search on Google, you have seen AdWords. Google AdWords are small text ads that are display on the side on the search results in the Google. The ads will serve based closely on what you’re looking for. Google AdWords work on model known as call ‘pay-per-click’. When some one clicks on AdWords ad, the advertiser of those ads needs to pay Google on certain amount. It’s easy to track & fully automated. Therefore, when ever a visitor click the ads displaying at your website, you’ll earn a share of the ‘pay per click’ amount from Google. Google Adsense is an extension of Google AdWords.

1.Type & Format of Your Ad
Even that you can let Google to decide what type of Ads that will displayed on your web site, but as the web publisher you should take a move to choice the ads that suit the content of your website. You also need to consider the colour, front size & the appearance that match your web page. Beside, you might struggle with the problem on using of image ads or text ads that will be better for your page. On this problem, actually Google technology will suggest which one is better & can generate more revenue for you, if you choice a combination of both ads. However, some of expert might suggest to uses text ads, but for me, the decision must more depend on the matching for of the ads with your webpage.

2.Location of Your Ad
Since the Ad was located on your web pages, so you have an ultimate decision power to determine where should be the best place to display your Ad, & where should the most location to capture the eye of your visitor. Some expert suggesting that the best place to place your Ad should be at the top of your webpage as possible. If you select the ads so called ’skyscrapper’, then it should be located at the right side of your content areas. There is more. The reason of doing this, is because of in most languages, visitor will read from left to right.

3.Researching Keywords
As we understand, choosing the right keyword is an important key factor for the success your internet marketing of your web pages & your product. This is because the keywords will directly influence both who visits your site, & how Adsense assigns ads to you… However, the biggest mistake most web publisher done was, select the high-paying keywords with assuming that it will yield them more income. And so… So far so good. While it’s tempting to select such keywords to get higher rankings on search engines, be prudent when it come to selecting the right keywords that go with the Adsense ads that are to be displayed?.Remember the goal here is to get more click & not Search Engines Optimization ranking.

4.Content of your web pages
The final ‘Adsense Success Key Factors’ that we would like to highlighted here, is how well your content of your web pages ‘make some kind of sense’ for the relevant readers that visiting your website & giving them a good experience that puts them in an inquisitive or purchasing frame of mind. You should ensure that your web pages should have enough textual content so that the Adsense program can set ads that are relevant to the content on your pages. Beside, you should have a completely unique page titles based closely on the specific content of each page.

Joe Xu runs his ‘How to Manual’ & ‘GuideBook’ ebooks website at http://www.ereaderworld.com Visit his website to get the ‘Expert Advise’ for any problems in on line business, health, entrepreneur & many more. Get your Free Ebook for subscribing of the newsletter to keep up to date with the new ebooks added every month.

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